EverBank taps Carton Donofrio Partners as AOR
Online banking and financial service firm EverBank Financial Corp has named marketing communications firm Carton Donofrio Partners (CDP)…
Google reports modest Q1
Google reported a 6% increase in first quarter earnings over the same period last year and a 3%…
E-mailing 101: An introductory college course
Who can forget the waiting period between applying to college and finding out if you’re accepted or rejected?…
KeyBank names Sapient Interactive AOR
Financial services company KeyBank has named Sapient Interactive as its interactive agency of record. Sapient Interactive will create,…
Of Internet metrics and mobile
Maher of Hitwise discusses what marketers look for in database development Q: How does Hitwise generate its view…
Alpha Media Group shuts down Blender magazine
Alpha Media Group will stop publishing Blender magazine after the April issue. The music and culture magazine, whose…
NBC Rewind gets some attention
NBC Rewind, NBC’s streaming video site, got some good news this week about audience engagement. Recent research has…
Merkle unveils new optimization framework
Database marketing agency Merkle announced the launch of its Integrated Customer Marketing optimization framework today. The framework is…
Nucletron taps Carton Donofrio Partners as agency of record
Medical device company Nucletron has named marketing communications firm Carton Donofrio Partners as its AOR. Carton Donofrio Partners…
Hole in No. 1
Once in a great while a unique or bizarre product is created that needs a very unique media…