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Learn more about The Direct Message

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The DMNews Newsletter

Explore our content

Discover our articles through six categories, each offering a different lens on human behavior, power, culture, and technology.

  • News

Ohio’s data center sales tax exemption cost the state nearly $1.6 billion last year, and Governor DeWine has now frozen it through the end of his term, leaving the next governor to decide whether taxpayers ever see a return

  • News

Fort Worth now requires proof of state grid approval before data centers can file

  • News

Douglas County, Colorado just approved a $19 million tax rebate for a Parker data center that will create 16 jobs, meaning county taxpayers are subsidizing each position at more than $1.1 million over the 35-year deal

  • News

Fort Worth’s city council just voted unanimously to begin the data center moratorium process, but the city’s timeline puts its possible start on February 16, 2027, and zoning applications filed before then remain outside it

data center construction Colorado
  • News

Aurora, Colorado just rejected a six-month data center moratorium on a 6-5 tiebreaker from the mayor, becoming the only major Front Range city to keep approvals open while nearly every neighbor — Denver, Boulder County, Broomfield, Jefferson County — has already hit pause

data center construction site
  • News

Plain City, Ohio just paused all new data center development for a full year, joining a growing list of small Ohio villages that decided the incentives from Columbus are moving faster than local water and power can absorb

  • Digital

California’s single deletion request now reaches more than 600 registered data brokers at once, and the best-known independent test of removal methods found that even manual opt-out, the top performer in that study, cleared only about 70 percent of the profiles researchers had found

  • News

Florida’s Amendment 3 would strip $8.78 billion a year from cities and counties by exempting the first $250,000 of every homesteaded house, and the 32 percent of Floridians who rent get nothing and pay through their landlord’s bill

  • News

Ohio’s data center tax break requires only $1.5 million in annual payroll to qualify — roughly fifteen engineers on a multibillion-dollar campus — and the program cost the state $1.6 billion last year, nearly twelve times what officials projected

  • News

World Liberty Financial’s largest disclosed investment came from a man under an active British money-laundering investigation — and as much as $75 million of the $100 million purchase flowed to a company Trump and his three sons control

  • Politics

Congress passed its biggest housing affordability bill in decades this summer by an overwhelming bipartisan vote. It became law without Trump’s signature after he refused to sign it in protest over an unrelated bill

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Psychology

One day my children will describe me to their own kids in three sentences, and I have started wondering, a little anxiously, which three they’ll choose

At twenty I thought independence meant needing no one, at thirty it means choosing carefully who I let need me, and I suspect at sixty it changes again

Thought by Carl Jung: “The persona is a complicated system of relations between individual consciousness and society, fittingly enough a kind of mask, designed on the one hand to make a definite impression upon others, and, on the other, to conceal the true nature of the individual.”

Thought of the day from Carl Jung: the things that irritate us about other people can lead us to a better understanding of ourselves

The reason some people apologize before they even speak isn’t low confidence — it’s that they were raised to make themselves small so the room would stay calm

couple dinner table

The reason long marriages go quiet isn’t that love faded — it’s that two people have finally said enough to each other that silence became a place they both live comfortably

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Politics

Congress passed its biggest housing affordability bill in decades this summer by an overwhelming bipartisan vote. It became law without Trump’s signature after he refused to sign it in protest over an unrelated bill

Texas’s app-store age-verification law remains in effect after the Supreme Court declined to block it, making it the first of four state app-store age-verification laws to actually take effect while the other three remain stalled into 2027

Texas passed a law banning targeted ads to minors, and a federal judge has now struck it down in a second ruling that went further than his first, ruling it violated advertisers’ free speech rights

Why “we’re too small for GDPR” is the most expensive assumption in marketing

White House banned Anthropic in February. Now its own agencies are negotiating classified access to Mythos.

White House banned Anthropic in February. Now its own agencies are negotiating classified access to Mythos.

Why doctors are prescribing gardening clubs instead of pills — and why some patients hate it

Why doctors are prescribing gardening clubs instead of pills — and why some patients hate it

How Trump turned provocation into a workshopped engagement strategy — and why outrage only helps

How Trump turned provocation into a workshopped engagement strategy — and why outrage only helps

With Democratic favorable views of Israel at 19%, the Iran war has accelerated a party-wide fracture

With Democratic favorable views of Israel at 19%, the Iran war has accelerated a party-wide fracture

The firehose strategy: AI-era propaganda doesn't aim to persuade — it aims to make citizens stop caring

The firehose strategy: AI-era propaganda doesn’t aim to persuade — it aims to make citizens stop caring

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Culture

10 songs from the 70s and 80s I wish I could hear again with completely new ears

I’ve interviewed 50 people who grew up without much money and many of them said they still sometimes feel surprised — genuinely surprised — when things go well

10 must-watch movie classics that may hold up better now than almost anything made in the last decade

Brands that run from public anger may not always be protecting themselves — sometimes they’re just admitting they have something to hide

A generation that grew up without seatbelts, helmets, or scheduled playdates may have learned resilience the hard way — and finds it genuinely difficult to understand why so much now requires a plan

The customer belongs to whoever earns the next conversation

anxious worker laptop

Healthcare organizations say they put patients first — their websites tell a completely different story

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Digital

California’s single deletion request now reaches more than 600 registered data brokers at once, and the best-known independent test of removal methods found that even manual opt-out, the top performer in that study, cleared only about 70 percent of the profiles researchers had found

Google’s AI Overviews now answer forty eight percent of all search queries, and more than half of all searches end without a single click, yet marketing teams are still building quarterly reports around a number that stopped meaning what it used to

Brands have spent two years handing vendors more customer data to power AI personalization, and only now is anyone asking who actually keeps the value once that data leaves the building

Meta is replacing up to ninety percent of its content review staff with AI, and the marketers most exposed are the ones who have never had to argue with a machine about why their account got flagged

Marketing automation platforms spent the first half of 2026 compressing the time from insight to campaign launch from days to minutes, and the fight nobody is naming yet is over who owns that layer of intelligence, not who owns the software

Zeta Global tracked what AI shoppers do before they buy — seven in ten still complete the purchase on the brand’s own site, but the data suggests AI has already shaped which brand that would be

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Analysis

Indiana disclosed this year that more than 93 percent of its data center tax exemption went to a single company, with that one recipient’s share increasing by 1,011 percent in a single year

WPP left its beach at Cannes Lions this year after holding it for years and an independent AI agency took the space, which is a minor real estate story that happens to describe the entire holding company model in a single transaction

The brands earning durable loyalty stopped competing at the moment of purchase and started competing in everything the customer does with it afterward

Most Tesla owners probably aren’t flooring it at every light — and the car may be built for exactly the driving they actually do

Companies using Claude Fable 5 should know their data is being retained for 30 days with no opt-out, including enterprise plans — Anthropic says it is a condition of using the model

The flywheel effect — a well-known concept in platform economics — helps explain how YouTube became dominant and why Meta may be falling behind

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News

Ohio’s data center sales tax exemption cost the state nearly $1.6 billion last year, and Governor DeWine has now frozen it through the end of his term, leaving the next governor to decide whether taxpayers ever see a return

Fort Worth now requires proof of state grid approval before data centers can file

Douglas County, Colorado just approved a $19 million tax rebate for a Parker data center that will create 16 jobs, meaning county taxpayers are subsidizing each position at more than $1.1 million over the 35-year deal

Fort Worth’s city council just voted unanimously to begin the data center moratorium process, but the city’s timeline puts its possible start on February 16, 2027, and zoning applications filed before then remain outside it

View all

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