Hitmetrix - User behavior analytics & recording

Dr. Marjorie Kalter, Academic Director, Master of Science Program in Integrated Marketing, New York University

“Congratulations on the Anniversary issue. It’s like a holiday gift to your readers, filled with the history, heroes, and highlights of direct marketing. Thank you for creating this rich compendium. For those who were part of the history, it’s great memories; for those who are helping direct to evolve, it’s valuable learning.”

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