Personalization. Is it creepy? Or, an important tool that when used right, reduces the friction in your life? Providing products and services that are relevant in the moment – that is the goal, but brands don’t always get it right.
But when creating personalized experiences, are we truly there yet?
Get personal with us, as we look at:
• Personalization: Are We There Yet? (cover story)
• How the best personalized campaigns are winning
• AI and personalization at scale
• The present and future of data regulation
• Blockchain and bots
• And more!
