Agency: SolutionSet
Location: Mill Valley, CA
Year Founded: 2001
Number of offices: 6 offices in the US
2009 Revenue: N/A
Web site: http://www.solutionset.com
Key executive: Jeff Haggin, CEO
Major discipline/capability: Email. Strategy, Data Management, Direct Mail. Web. Mobile
Key clients: Dell, AT&T, Radio Shack, eBay, American Express, TXUE, CA Lottery, Office Depot, Cisco, Gold’s Gym
Latest trends: Acceleration of shift in marketing spend from offline to online, especially in context of customer acquisition. Increasing emphasis on cross-channel CRM initiatives, especially for customer retention purposes. More focus on decreasing cost and cycle time of production. Increasing consolidation of content and production assets in centralized file-based workflows (DAM systems).
