Mia Vallo of National Geographic on how a legendary magazine brand is now crushing it on social media (it has more Twitter followers than Donald Trump)
Maria Chien of SiriusDecisions explains how to best leverage channel partners for B2B success
Kerry Cunningham of SiriusDecisions talks about how AI can power the B2B revenue engine
In the first of a 5 podcast series on cutting edge B2B strategies, Matt Senatore and Bob Peterson of Sirius Decisions talk about operationalizing ABM
Your digital assets are the building blocks for brand voice. Use them wisely
Greg Paull of R3 talks about his new book (co-written with Shufen Goh), "The Global CMOs," about the changing role of marketers, and the special challenges facing the marketing departments of multinational enterprises
We sat down with Jon Chang, Director, Digital Marketing, Kickstarter at SMWNYC 2017
How well do you know your SEO? DMN breaks down top trends with Pat Reinhart, Conductor
If you don't know about the role and make-up of a digital team, and how it can impact customer experience and brand success, Matt Harris of Sendwithus has the answers
NYC-based non-profit Out in Tech is working hard to make the industry inclusive for all
The Trade Desk's Susan Vobejda talks about how the business environment is changing for women, and how to make the current moment of consciousness-raising permanent
Exploring the challenges (and opportunities) advertisers face in the mobile age
How does an independent CRM play with an existing marketing stack? What's the role of an independent CRM? Daina Middleton of Ansira has answers
Hint: Your CEO's favorite movie star may not always be the best choice
What is a customer data platform, and why should marketers care? Tasso Argyros of ActionIQ has the answers
Fake News. Facebook data breach. Russia. The heat is on the AdTech industry as we inch closer to the 2018 midterm election.
Adobe's Wendy Steinle discusses research which shows real ROI on the experience business
First-party data tips, and Fluent's shift to the public market
Fayez Mohamood of Bluecore explains the D2C channel, the importance of AI, and how marketing's role is changing
Mark Sadegursky of WorkJam on how employee engagement is vital for retail success
The award-winning AI connoisseur breaks down the science and technology behind swarm intelligence, and why marketers should pay attention.
Ad-tech is an industry where only 3% of women occupy executive roles -- what?
Re-branding a company like Braze (formerly Appboy) is a big deal, especially when you do it in under a year
The founder and CEO of digital media agency Chacka Marketing
Hjalti Karlsson explains how design-driven strategies support a holistic customer experience
Michael Philippe of Keli Network explains the social video space
In our podcast series featuring Hall of Femme honorees, we sat down with Samantha Skey to discuss BlogHer18, the #MeToo movement, and how brands can amplify the voices of women
With Starbucks picking up on his snack wafels, Rip Pruisken found his start-up going into overdrive
In our podcast series featuring Hall of Femme honorees, we sat down with Amy Inlow to discuss the technology scene in New York City, diversity in marketing, and how women are pushing the industry forward
Alexander Kesler of INFUSEmedia discusses how to be a "demand catalyst"
Company of the Week
PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences.
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