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One on One: Yahoo’s Courtney McKlveen on Retail Advertising

Between ecommerce, brick-and-mortar, and the strange convergence of the two, retail marketers have a lot to digest.

Here, we sit down with Courtney McKlveen, VP and industry lead of retail, travel and QSR at Yahoo, to discuss the current landscape of retail marketing, and the status of omnichannel marketing.

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