Business-to-business publisher Douglas Publications LLC has named MeritDirect, White Plains, NY, as list manager for all its files.
The Douglas roster comprises more than 35 files in the categories of magazines, business newsletters and The Salesman’s Guides. Telephone, e-mail and telemarketing contacts are available on most of the files.
“They’re important publications,” said Rob Sanchez, president of list management and interactive services at MeritDirect. “They fit nicely with our portfolio. It’s a great addition to our business-to-business stable of products.”
Included in the magazine files are Douglas Publications Postal & E-Mail Masterfiles, Compliance, Facility Care, Human Capital, Robotics World, Competitive Advantage/Sales & Marketing Strategies and News, and American Painting Contractor.
The business newsletters lists include Briefings Publishing Group Postal Masterfile, Briefings Publishing Group E-Mail Masterfile, American Speaker, Briefings Publishing Group Video and Book Buyers, Communications Briefings, First Rate Customer Service, Leadership Strategies, Manager’s Edge, The Organized Executive, Team Management Briefings and Trend Letter.
MeritDirect said The Salesman’s Guide Database and The Salesman’s Guide Directories files are also available.