Lead-Gen Strategies

Congratulations – you got a lead. Now what? Getting someone to download a report or request more information is just the beginning. This virtual event will explore how a lead goes from a click on a website or mobile device to a sale to an empowered and satisfied customer.

Topics include:

  • What you need to get the sale
  • The powers of personalization
  • Today’s lead, tomorrow’s customer advocate – how do you get there?
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