Worldata, Boca Raton, FL, yesterday announced its appointment as list manager for the Computer Shopper file of 359,400 active subscribers effective Feb. 1.
The file is 66 percent male with an average income of $66,100. The file is 69 percent at home address. It is 100 percent direct mail generated, and subscribers pay $39.50 for a basic subscription.
Selects include geography, recency, paid, source, home address, business address, renewals and expires. Base price is $170/M.
Computer Shopper is published by CNET Networks.
Worldata said the e-mail file will debut later this year.
