Winland Electronics Inc., Mankato, MN, yesterday announced its expanded business-to-business marketing and sales campaign to promote a new line of DC Motor Controllers and other proprietary products that will be introduced in March.
Direct mail advertising and Web site development, as well as presence at several trade shows, are all part of the company’s expanded marketing effort. DC Motor Controllers are used to provide speed control in items such as electric golf carts and wheelchairs. The manufacturer’s Web development plan for 2000 includes adding an e-commerce capability.
