Hitmetrix - User behavior analytics & recording

WHAT YOU NEED TO KNOW THIS MORNING OCT 10: Microsoft, Interbrand and A/B Testing

Oracle, HP and IBM are among the world’s best brands, according to Interbrand’s annual rankings.

Microsoft went into damage control yesterday after CEO Satya Nadella told conference attendees (mostly women) to not ask for raises. He later apologized for his remarks, saying he answered the question wrong.

Referral SaaSquatch reviewed nine A/B testing tools and found that no one size fits all.

Here’s everything you need to know about Google’s dynamic retargeting tool for advertisers.

And finally, a look at the new SAP HANA and Birst partnership that could seriously challenge the analytics offerings of Salesforce and Oracle.

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