Online infrastructure and software development services company, Netcentives, said yesterday it had entered into an agreement to acquire customized e-mail marketing services agency, Post Communications, San Francisco. The agreement is expected to be final by the end of April. Post Communications offers e-mail relationship marketing and database management services to an estimated 23 million consumers for clients including CDNow, Columbia House, Office Max, Victoria's Secret and Wells Fargo. Netcentives said it would be offering approximately 6.3 million shares of its common stock for Post Communications, a current market value of approximately $333 million.
Related Posts
Cryptocurrency scene undergoes key personnel shifts, tech advancements
A senior executive from OSL has associated Spot Crypto ETFs in Hong Kong and mainland China, resulting in…
Omnicom’s PR sector sees declining revenues
Omnicom, the respected communications mammoth, encountered a 1.1% decrease in PR agency revenues during the first quarter of…
Financial literacy deemed a critical concern by Operation Hope’s founder
Financial literacy has been labeled as a critical concern for today’s generation, akin to civil rights, by John…