MotorcycleWorld.com and RiderPoint Inc. said yesterday they have made an online affiliation agreement.
Under the arrangement, Motorcycleworld.com will promote RiderPoint.com through fixed merchant links placed within the motorcycle buyers section and other areas of the site. RiderPoint, Norwalk, CT, will give MotorcycleWorld users access to its online insurance comparative rater service. RiderPoint will also contribute content to MotorcycleWorld’s business-to-business site, MotorcycleWorld for Dealers.
MotorcycleWorld, Cleveland, will promote the site with strategic placement of links, buttons and banners within the RiderPoint site.
MotorcycleWorld provides consumer and business-to-business information about motorcycles. RiderPoint allows consumers to comparison shop and purchase motorcycle insurance online.