MeritDirect, White Plains, NY, debuted the Baudville postal and e-mail files yesterday through its list management division.
Baudville is a business-to-business cataloger offering team building, motivational, special event and employee recognition products. The Baudville B2B Enhanced Master File has 279,700 names, and the Baudville e-mail list has 66,800.
Selections include geography, gender, business/industry type, maximum per company, number of employees and sales volume. The files are 63 percent female, and the average purchase is $182. Base price is $105/M for the postal names and $300/M for the e-mail list.