FreeShop.com Inc., Seattle, an online direct marketing network, yesterday made an agreement with MediaBay, an online provider of spoken-word audio content and products, to make MediaBay the exclusive sponsor of the travel category within Freeshop.com.
The agreement should drive significant traffic to MediaBay’s collection of sites, including MediaBay.com and Audiobookclub.com, the companies said.
“This new agreement reflects the success MediaBay has achieved marketing via Freeshop for the past three years,” said Tom Choate, president/CEO of FreeShop.com Inc.
In addition to being positioned as an exclusive category sponsor, MediaBay will be featured in FreeShop’s e-mail newsletter throughout the term, ensuring that MediaBay receives large amounts of exposure and targeted traffic from the more than 5 million visits to FreeShop each month.
