New to the market is an enhanced LinenSource buyer list. The bed, bath and home furnishings cataloguer offers the list in one-, three- and six-month buyer selects, as well as the total universe.
LinenSource offers its customers an array of linens, dinnerware, rugs, fixtures and furniture. The average customers are affluent homeowners and avid direct mail shoppers. They range from age 40 to 59 with an average household income of $75,000.
The list, managed by Millard Group Inc., includes enhancements such as age, income, ethnicity, length of residence, donorship, interests and presence of children by gender.