The management division of Leon Henry Inc., Scarsdale, NY was named manager for the Bally Total Fitness Statement program and the Bally Total Fitness Renewal Statement program.
The statement program consists of 3 million active health club members and the renewal statement program consists of 4.2 million active members receiving one of three annual renewal notices.
Bally Total Fitness members spend an average of $1,200 for their memberships. They are generally young, health conscious and have high disposable incomes, according to Leon Henry Inc.
The cost of each program is $50/M.
For more information on these programs, visit leonhenryinc.com or e-mail Marc Mirabella at [email protected]