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Hitwise: YouTube visits rise since joining Google

YouTube videos appear to be drawing more traffic via their inclusion in the Google Video Search Index, according to Hitwise, an Internet monitor.

On Jan. 20, the Saturday prior to integration with the Google video index, YouTube received 0.54 percent of all Internet visits in the United States and 37.98 percent of visits to the entertainment-multimedia category, Hitwise said.

But on Jan. 27, the Saturday after the integration, YouTube’s market share rose to 0.64 percent for all site visits in the United States.

As for Google’s likely contribution to the higher share, Google Video was responsible for 0.73 percent of YouTube’s traffic on the day before the index integration but was responsible 8.68 percent of YouTube’s upstream traffic Jan. 27.

MySpace remains the top upstream provider of traffic to YouTube, bringing 17.54 percent of traffic for Jan. 27.

YouTube videos appear to be drawing more traffic via their inclusion in the Google Video Search Index, according to Hitwise, an Internet monitor.

On Jan. 20, the Saturday prior to integration with the Google video index, YouTube received 0.54 percent of all Internet visits in the United States and 37.98 percent of visits to the entertainment-multimedia category, Hitwise said.

But on Jan. 27, the Saturday after the integration, YouTube’s market share rose to 0.64 percent for all site visits in the United States.

As for Google’s likely contribution to the higher share, Google Video was responsible for 0.73 percent of YouTube’s traffic on the day before the index integration but was responsible 8.68 percent of YouTube’s upstream traffic Jan. 27.

MySpace remains the top upstream provider of traffic to YouTube, bringing 17.54 percent of traffic for Jan. 27.

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