Danish pump maker Grundfos Pumps Corp. has named Overland Park, KS, interactive shop Marketing.comm as its agency of record.
The 21-year-old agency is to handle advertising and marketing for Grundfos' three business segments, including commercial/industrial and water systems/wastewater.
Marketing.comm plans sales incentive programs, advertising and media planning and product launches.
Based in Bjerrinbro, Denmark, Grundfos makes more than 7 million pumps annually for residential, agricultural, environmental and commercial and industrial use. The U.S. subsidiary is based in Olathe, KS.
