Hitmetrix - User behavior analytics & recording

Google recaps the most searched terms of the year in ‘Zeitgeist’ video

At the end of every year, Google puts out a report that recaps what the most popular search terms in the world were that year. Yesterday, it released a video for the report, titled “Google Zeitgeist 2013” which illustrates what the world was talking about this year.

Not surprisingly, the top searched term was Nelson Mandela, after the South African icon’s death in the latter half of the year. Other popular searches included Paul Walker, the Royal Baby and Cory Monteith. In terms of products, Apple’s new iPhone 5s topped the rankings with Samsung’s Galaxy S4 coming in just ahead of the Sony Playstation 4 at number 8 and 9 respectively.

For more in-depth analysis, Google has also created a 3D interactive visualization where users can individually click on the city they live in and discover the major search trends that came from there throughout the year.

Here’s the entire top ten list, followed by the Google Zeitgeist 2013 video:

Top 10 Global Searches

  1. Nelson Mandela
  2. Paul Walker
  3. iPhone 5s
  4. Cory Monteith
  5. Harlem Shake
  6. Boston Marathon
  7. Royal Baby
  8. Samsung Galaxy S4
  9. PlayStation 4
  10. North Korea

Related Posts
E-Book Popup

Unlock the Secrets of Digital Marketing in 2024!

Subscribe to our newsletter and get your FREE copy of “The Ultimate Guide to Digital Marketing Trends in 2024"