Direct marketing veteran Fran Golub has retired from Donnelley Marketing’s Walter Karl division.
Ms. Golub most recently was senior vice president and director of marketing at the list brokerage and management company, based in Pearl River, NY. She held several senior positions at Walter Karl, both in the list management and list brokerage areas. In her last post, she was in charge of sales and operations of the company’s list management roster and new client acquisition.
Ms. Golub also led Walter Karl’s advertising and public relations department, with oversight of the firm’s participation in trade shows.
Ms. Golub spent more than 27 years in direct marketing. This included a stint at JAMI Marketing Services before its sale in 1998 to Walter Karl, whose parent Donnelley Marketing is part of database services firm infoUSA Inc., Omaha, NE.
