Dialpad.com, Santa Clara, CA, a free Internet phone service provider, today will announce the signing of a strategic Web site affiliation agreement with 24/7 Media, New York. The agreement makes 24/7 Media the definitive third-party ad sales group for Dialpad.com.
According to Dialpad.com, 130 of 24/7 Media’s sales reps located throughout the country will sell banner ads and deliver targeted advertising to Dialpad.com’s base of more than 4.2 million registered members.
24/7 will also utilize its ad sales strength to represent Dialpad.com’s unique free calling service to leading advertisers and agencies. In addition, 24/7 will leverage Dialpad.com’s CallerDirect targeting capabilities by delivering more efficient advertising products that are premium-priced, provide more relevance to users, add more value and reduce waste for online advertisers.