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Digital Marketing
153 posts
4 Reasons Sports Organizations Should Use Social Media
With the advent of the digital era, social media has revolutionized the fabric of our everyday lives. It’s…
How the GOP Could Disrupt the Ad Industry’s Social Media Practices
The landscape of the advertising industry has been greatly shaped by the rise of social media platforms. These…
The Rise of Ads on Threads: Hulu’s Partnership with Creator Adam Rose
Are you familiar with Threads, the latest messaging app taking the social media world by storm? Well, it…
Marketing Insights: Modelo’s Success in the Beer Market
In the ever-evolving landscape of the beer industry, one brand has been making waves and shaking up the…
How AI is Revolutionizing Out-of-Home Advertising
In today’s digital age, advertising has evolved significantly, with brands constantly seeking innovative ways to capture consumers’ attention.…
Programmatic Ads and the Rising Brand Risks in the Age of Generative AI
In recent years, large language models powered by AI have been gaining popularity, generating vast amounts of text,…
Mattel’s Marketing Success: How Barbie Revived the Brand
In recent years, Mattel, the renowned toy manufacturer, has experienced a remarkable turnaround in its fortunes, thanks to…
Generative AI: Transforming the Future of Marketing
In today’s digital age, marketing strategies are constantly evolving to keep up with the ever-changing consumer landscape. One…
Bud Light’s “Easy to Summer” Marketing Campaign: A Refreshing Approach to Overcome Controversy
In the wake of the Dylan Mulvaney controversy, Bud Light, America’s top-selling beer, is launching its highly anticipated…
Maximizing Your SEO Potential with Bing’s AI-Driven Search Results
Search engine optimization (SEO) is critical to the success of any digital marketing campaign. It helps businesses rank…
