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CASL Rewind: What CASL Enforcements Mean for Email Marketers

Register now!

Thursday, July 30
1:00PM ET/10:00AM PT

It’s been a year since the Canadian Anti-Spam Legislation (CASL) took effect—are you still playing the wait-and-see game? Stop waiting! With new enforcements happening all the time, getting caught violating CASL could mean a serious decrease in customer engagement and a huge hit to your bottom line.

Join the webinar and hear from Dana-Lynn Wood, Senior Enforcement Officer at the Canadian Radio-Television & Telecommunications Commission (CTRC)—CASL’s primary regulatory body—as she discusses key takeaways from her first-hand experience with CASL enforcements, and get insider tips on how to prepare for what’s coming next.

In this webinar you’ll learn:

• Why and how CASL has been enforced in recent months
• How CASL compares to other anti-spam laws
• How you can prepare for the next phases of CASL
• What you can do to stay up-to-date with the latest compliance trends

Don’t miss lessons learned from CASL’s first year of enforcement!

Featured Speakers:

Dana-Lynn Wood, Senior Enforcement Officer at Canadian Radio-Television & Telecommunications Commission (CRTC)

Dana-Lynn joined the Compliance and Enforcement Sector at the CRTC to in July 2012 to assist the team with the development and implementation of the CASL enforcement program. Since joining the Commission, Dana-Lynn has also worked on enforcing the Unsolicited Telecommunications Rules and worked directly for the Chief Compliance and Enforcement Officer advising on enforcement policy and compliance issues. Dana-Lynn is currently responsible for domestic and International partnership development for the Electronic Commerce and Telecommunications Enforcement divisions. Before joining the CRTC, Dana-Lynn previously held a position at Industry Canada in the National Anti-spam Coordinating Body, helping guide Bill C-28 (CASL) through the parliamentary and regulatory process.

Kelly-Anne Smith, Legal Counsel at Canadian Radio-television and Telecommunications Commission (CRTC)

Kelly-Anne Smith is a Legal Counsel with the Canadian Radio-television and Telecommunications Commission. Kelly-Anne is a graduate of Carleton University and the University of Windsor Law School and was called to the Bar of Ontario in 2005. She articled with Gowling Lafleur Henderson in Ottawa and has previously held positions with Industry Canada and the Competition Bureau. Kelly-Anne works primarily in the areas of unsolicited telecommunications and electronic commerce enforcement.

Autumn Tyr-Salvia, Director Of Standards And Best Practices at Message Systems

Autumn Tyr-Salvia is Director of Standards and Best Practices at Message Systems. Autumn was previously one of Marketo’s deliverability experts on the Privacy Team and has abuse engineering experience at Cloudmark and Splunk. She writes documentation, wrangles email logs, and helps customers succeed by passionately promoting best practices for email marketing. She also blogs at Deliverability.com, and Tweets @aceofemail

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