Cohn & Wolfe has formed a strategic alliance with Responsys.com, a developer of online customer loyalty programs for customer acquisition and retention campaigns.
A 30-year-old public relations firm, Cohn & Wolfe has formed alliances with vendors to offer clients a range of services in the changing online communications space.
The New York shop recently formed alliances with Markettrix.com, which focuses on interactive marketing and search engine services, and Silicon Space, which styles itself as an e-business professional service firm.
