Adrea Rubin Management Inc., New York, has announced its management of the Happy Birthday, America! file of more than 36 million American consumers by birth date.
In addition to exact date of birth, the file offers geography, gender, income, homeowner, mail order buyer, presence of children, telephone number, occupation, marital status and ethnic selects.
The file is compiled from a variety of sources and has a base price of $70 per thousand.
