Inter/Media Group of Companies has launched a new unit called InterQuantum LLC to help clients and prospects with who seek to begin with direct response and then sell at retail.
InterQuantum will develop, plan and execute advertising and marketing campaigns, along with retail sales representation for direct response, lead generating and retail clients.
This is Encino, CA-based Inter/Media’s seventh unit. Anthony and Lauren Raissen, creators of the BreathAssure natural breath freshener, head InterQuantum.
InterQuantum has retail relationships with Wal-Mart, Walgreens, CVS/pharmacy, Costco, Safeway and RiteAid, among others.
The Inter/Media Group includes Inter/Media Advertising, a direct marketing agency; Inter/Media Time Buying Corp.; Inter/Media Interactive; Mediapoint Network; Inter/Image Productions; and Inter/Post Productions Editorial.
