Mokrynski & Associated Inc., Hackensack, NJ, announced that it was awarded list management yesterday of two consumer catalog buyer files.
The Restoration Hardware list has 128,600 last-12-month mail-order buyers of home decor products. The file is 66 percent female with an average age of 48, average income of $75,000 and average order of $200. It is selectable by recency, geography, gender, dollar and product. Base price is $127/M.
The Support Plus file contains 69,400 last-12-month mail-order buyers of socks and hosiery. The file is 79 percent female with an average age of 50+ and average order of $65. It is selectable by recency, geography, gender, dollar and credit card. Base price is $85/M.
