Wednesday, December 16
1:00 pm ET
In today’s fast-paced, always-on world, you only have seconds to make a positive impression with your consumers, whether online or offline. With the breadth of media and constant noise of marketing hitting your consumers each and every day, how do you create content that attracts and sticks in people’s minds? Having an effective content marketing program is critical to creating and delivering content that makes a lasting impression.
Join ProofHQ, a Workfront company, and The Hub for a webinar that explores how implementing strategies and processes in the areas of marketing operations, collaboration, compliance, and review and approval provide your marketing team with a strong foundation for effective content marketing.
Webinar attendees will learn how:
? Marketing Operations Helps Define Content Marketing Strategy
? Collaboration and Communication are Key to Efficient Content Marketing
? Marketing Compliance Keeps Content Marketing Out of Trouble
? Review and Approval Workflow Streamlines the Content Marketing Process
Content Marketing Manager
Michael Cunningham is the Content Marketing Manager for ProofHQ, a Workfront company where he is responsible for driving awareness and demand for the company’s software offering through high-level content planning, content creation and publishing strategy.
Product Marketing Manager
Kelsey is responsible for product marketing at ProofHQ. In this role, she develops marketing programs to drive demand, researches and delivers market intelligence, and creates sales enablement deliverables that accelerate the selling process.