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Daily Insider

First-rate, staff-written news coverage and expert analysis on all aspects of direct, database and integrated marketing -- a must-read for tens of thousands of marketers and their agencies every business day. Widely quoted by other news media and aggregators because of its many scoops, case studies, whitepapers and articles by recognized experts.

Email Weekly

The primary source of original news, expert views, case studies, best practices and tips on the ever-changing practice of email marketing. Find out how to get the most out of your email marketing with Direct Marketing News' Email Weekly

Hot List of the Day

Direct marketers stay informed on what's new in response, compiled, postal and e-mail lists in this popular e-mail service which showcases one new mailing list every business day. Detailed info on each list and where to get it make this an invaluable resource for mailing professionals.

Marketing&Tech Weekly

Marketing today is virtually synonymous with the technology that powers it—and you need to stay on top of the latest. The Direct Marketing News Marketing&Tech Weekly delivers news, best practices, case studies, trend updates, and expert opinions on everything you need to know about marketing technology and how it can support and improve your marketing results.

Media Center Monthly Alert

A monthly email alert to help industry executives and members of the press keep abreast of DMN editorial offerings, upcoming deadlines, supplements, and special issues.

Sponsored Promotion

With an audience of over 32,000 marketing professionals across all the sectors of direct, Direct Marketing News offers you the opportunity to exclusively convey the message of your choice through our sponsored email blast. This email is sent under the heading of Direct Marketing News which ensures brand authority and deliverability. Companies are now able to grab a prospective client’s attention with limited restriction of content. Promotion examples include, but are not limited to: Webcasts / Trade Show Exhibition / Special Announcements / New Product Launches / Congratulations Advertisements / Anniversaries / New Business win, etc.

Whitepaper of the Day

This daily broadcast service enables suppliers and research firms to announce white papers, best practices guides, research results and other free literature in all sectors of direct, database and interactive marketing. Readers can obtain the white papers of their choice through an online registration process built into the newly revamped Direct Marketing News web site, DMNews.com.

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Featured Articles

Turning Big Data Into Smart Data

Turning Big Data Into Smart Data

It doesn't matter how much data you have if you don't integrate your data sets, says market researcher Matthias Hartmann.

5 Reasons to Rethink Radio Right Now

5 Reasons to Rethink Radio Right Now

Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.

Brands Have Lost Control, and It's OK

Brands Have Lost Control, and It's OK

How marketers can navigate the new customer engagement era.