REI Works for Kids Offers!

REI customers purchase casual apparel and performance gear to outfit themselves and their families for their active, outdoor-oriented lifestyles. The REI buyers have an average age of 49 and an average income of $111,000.  Target active families with outdoor interests in camping, hiking, winter sports and more!

Presence of Children
see data card
Age 0-3 = 28,000
Age 4-6 =55,000
Age 7-9 = 77,000
Age 10-12 = 84,000
Age 13-18 = 87,000
Kidswear Product Buyers = 65,000
(12 month counts)

422,000 Last 12 Month REI Buyers
Kids Usage
American Girl Catalog, Appalachian Mountain Club/Teen Wilderness, a costume company, Custom Ink, a teen cataloger, Denver Museum of Nature & Science, Monterey Bay Aquarium, Museum of Science and Industry Chicago,  National Geographic Kids,
and Zoo Consortium.



Click to find out more!


Contact Lynn Wallis 402.836.5602 or Michelle Nay 402.836.5166 for a targeted recommendation.

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