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The Monday Stack: More Triggers, More Insights, More Real-Time Reporting

The Monday Stack: More Triggers, More Insights, More Real-Time Reporting

Our weekly look at marketing technology and ops

The 8 eCommerce Trends That Will Dominate 2018

The 8 eCommerce Trends That Will Dominate 2018

Over half of Americans now say they prefer to shop online, and eCommerce is increasing 23% year-over-year.

Welcome to Retail Week

Welcome to Retail Week

Retail is back, but it's digital and data-driven

3D Marketing with Holograms

3D Marketing with Holograms

Augmented Reality hologram company, VNTANA, has been used by brands like Microsoft, Mercedes-Benz and Pepsi to engage and collect data on potential customers.

The Rise of Product Analytics

The Rise of Product Analytics

Amplitude's Justin Bauer explains how marketing-style analytics now help product teams

SAP Hybris: Finally a Marketing Cloud

SAP Hybris: Finally a Marketing Cloud

Not just marketing, but data, AI, customer experience, and the vision thing at SAP Hybris LIVE

One on One: The Customer is Fundamental, says Marco Scognamiglio

One on One: The Customer is Fundamental, says Marco Scognamiglio

The RAPP global CEO talks about staying relevant to customers on a real-time basis

DMN Announces This Year's 40Under40 Winners

DMN Announces This Year's 40Under40 Winners

These high-powered executives under the age of 40 are truly changing the landscape of contemporary marketing, and are paving the way for constant innovation. Here are our 40Under40 winners.

How to Make Sense of KPIs and Find Your Story in Data

How to Make Sense of KPIs and Find Your Story in Data

A company that is eager to use metrics must know its business. If not, KPIs just become a bunch of letters, and the data becomes smoke and nonsense

Twitter Doubles Up: How Will 280-Character Tweets Impact Brands?

Twitter Doubles Up: How Will 280-Character Tweets Impact Brands?

On September 26, Twitter announced that it was doubling the maximum length of tweets from 140 characters to 280-character tweets

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Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

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Career Center

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Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

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Relive the 2017 Marketing Hall of Femme

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