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Facebook's Open AR Platform, World Effects Rivals Snapchat Experience

Facebook's Open AR Platform, World Effects Rivals Snapchat Experience

Facebook's AR studio enters open beta, allowing developers to create new user experiences through animation

How Serverless Tech Brings Marketing Tech Efficiency: Analytics Corner

How Serverless Tech Brings Marketing Tech Efficiency: Analytics Corner

Google is one of the big players showing how serverless tech can increase speed and efficiency in cloud services

With New Feature, Instagram Makes It Easier to Follow the Brands You Love

With New Feature, Instagram Makes It Easier to Follow the Brands You Love

For brands, creating a dedicated hashtag to follow is just another way to make sure audiences and consumers are staying engaged with what you're offering

How Planet Fitness Uses New Year's Eve To Strengthen Brand Awareness

How Planet Fitness Uses New Year's Eve To Strengthen Brand Awareness

As audience needs shift, Planet Fitness is exploring new ways to innovate established traditions

One on One: Anthony Larrisey on Experience, Diversity, and Trust

One on One: Anthony Larrisey on Experience, Diversity, and Trust

Anthony Larrisey of Industria Creative takes us deep into experiential marketing — its opportunities and risks

The Monday Stack: Wake Up Screaming

The Monday Stack: Wake Up Screaming

GDPR, bots, quantum computing: The future is approaching

With Syte, AI Lets You Shop Almost Anything You See

With Syte, AI Lets You Shop Almost Anything You See

Syte.ai pulls together object recognition, AI, and machine learning to render anything visual "clickable and shoppable"

What #MeToo Means for Brands: Weathering the Storm

What #MeToo Means for Brands: Weathering the Storm

In this first of two articles, we look at the Weinsteinification of corporate America, and how brands need to know how to negotiate a #MeToo scandal

Vine 2's Coming In 2018, But It's Got Competition

Vine 2's Coming In 2018, But It's Got Competition

After Vine's downfall in 2016, will they have what they need to keep up with today's competition?

4 Tips for Success in the Age of Real-Time Retail

4 Tips for Success in the Age of Real-Time Retail

In-the-moment store management and retail solutions offer increased efficiency and user-friendly appeal

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Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

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Relive the 2017 Marketing Hall of Femme

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