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One on One: Organic's Approach to Cognitive Technology

One on One: Organic's Approach to Cognitive Technology

Chris Kelly and Keith Pine of Organic talk about cognitive technology and the practical outcomes for agency clients

AI: The Ultimate Game-Changer for Media

AI: The Ultimate Game-Changer for Media

A new report shows how AI is changing the media economy

Marketers, it's Time to Start Thinking Like IT

Marketers, it's Time to Start Thinking Like IT

Cybersecurity is a threat to marketing technology, says RSA

Chipotle Plans to Enhance Its Mobile Flavor

Chipotle Plans to Enhance Its Mobile Flavor

The quick-service restaurant has hired creative digital consultancy Deloitte Digital to redesign its ordering apps and improve its mobile customer experiences

Engaging Audiences with a Smart CDP

Engaging Audiences with a Smart CDP

What is a true CDP, and how can it increase engagement and conversion, and lower acquisition costs, for a range of businesses?

The Monday Stack: Personalization is Not Always Smart

The Monday Stack: Personalization is Not Always Smart

Our weekly column about marketing tech and ops

The Best Strategies for Voice Search

The Best Strategies for Voice Search

Amazon Echo and Google Home are leading a revolution in virtual assistants products. Here's how marketers can optimize content for discovery; and through Siri, Alexa, and Cortana as well

Cartoon: Bots on the March

Cartoon: Bots on the March

The marketer looked from human to bot and bot to human again; but already it was impossible to tell which was which

Facebook Gives Advertisers More Choice for Buying In-Stream Video Ads

Facebook Gives Advertisers More Choice for Buying In-Stream Video Ads

The social network also shares plans for cracking down on spammers featuring fake video play buttons

Physical Meets Digital in the Future of Retail

Physical Meets Digital in the Future of Retail

Insights from Bazaarvoice, Emarsys, Inmobi, and Pebblepost, fresh from eTail East in Boston

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