Sable replaces Hamish McLennan in the role. McLennan is leaving the role to return to his native Australia for family reasons.
McLennan has led Y&R since June 2006, after being selected to replace the network’s previous chief executive, Ann Fudge. He will continue to work as chairman of Y&R until the end of this year.
Sable has worked at Y&R’s sister agency Wunderman since 2001. He was promoted to vice chairman and COO in 2005, and has since taken over Team Microsoft, which coordinates the Microsoft advertising account across WPP Group. He will continue in the Team Microsoft role alongside the Y&R post.
Previously, he founded Genesis Direct, an online sports retail business.
Peter Stringham, the chief executive of Young & Rubicam Brands, said: “David’s experience across our group has helped him understand more than anyone how to deliver integrated solutions across advertising, public relations, direct and relationship marketing and, critically, how the evolution of digital channels affects all of those.”
This article first appeared in Campaign, Direct Marketing News’ sister publication. Both are owned and operated by Haymarket Media.