Worldata/WebConnect is expected to announce today the availability of the Ziff Davis Endorsed Opt-In E-Mail Masterfile of more than 515,000 subscribers.
All e-mails sent to these subscribers will be transmitted in the Ziff Davis e-mail shell to show that the offer is endorsed by the publisher.
The file contains the paid-subscriber lists of opt-in e-mail names from Ziff Davis titles such as PC Magazine, Smart Business, Yahoo Internet Life, Extreme Tech and Expedia Travels.
The base price on the file is $200/M.
Worldata recommends the file for all business-to-business offers as well as general merchandise, books, gifts, electronics and travel offers.