Walter Karl, Pearl River, NY, said yesterday that it was named list manager for the Primedia Business Magazines & Media Telecommunications Database.
The database consists of 243,239 postal addresses, 235,832 telephone numbers and 46,011 e-mail addresses of subscribers to Primedia's Global Telephony, RF Design, Telecom Business, Telephony, Upstart and Wireless Review publications.
The database is selectable by geography, industry, job title, employee size, sales volume, standard industrial classification code, expenditure and others. The base price is $155/M for postal and telemarketing names and $285/M for e-mail names.
Walter Karl, a Donnelley Marketing and infoUSA company, also manages the individual Telephony and Wireless Review lists.
Kristen Bremner covers list news, insert media, privacy and fundraising for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters
