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ValueVision, Hi-Tech Offer Program

Print and electronic direct marketing company ValueVision, Minneapolis, and direct marketing company Hi-Tech, Chicago, announced a marketing agreement to offer a preferred buyer program for products and services to ValueVision's customers. Through the agreement, ValueVision will offer its customers Hi-Tech's club membership services and continuity programs.

Members of the preferred buyer program will be able to receive discounts on products and services, including eyewear, electronics, appliances, travel, hotel stays, dining, golf, car rentals and long-distance services. Other clubs — including the Shell Motorist Club, a legal services plan and a credit monitoring service — may be introduced in the future.

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