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Top CRM Deployments Announced

Research firm The Aberdeen Group announced its selection of the top 10 customer relationship management implementations of 2001 on Wednesday.

The winners include AMF Bowling Inc. with Applix Inc.; Asyst with Siebel Systems Inc.; the City of Des Moines with Front Range Solutions Inc.; Compaq Canada with Blue Pumpkin Software Inc.; Hewlett-Packard Company with Allegis Corp.; Oncology Therapeutics with Blue Martini Software; Rockwell Automation Corp. with Selectica Inc; Sonus with Trivium Systems Inc.; Textron Fastening Systems with Salesforce.com, Inc.; and Tupperware with Talisma Corp.

“Return on investment was a major theme in the CRM industry in 2001 and we wanted to identify cases where implementations succeeded and where the customer could point to a return they received from the implementation,” said Denis Pombriant, Aberdeen research director.

Aberdeen selected these applications after canvassing CRM industry vendors to identify their most significant implementations from the prior year.

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