‘They’re Ours,’ Says Postal Service of the Holidays


The US Postal Service this week blanketed US households with a blizzard of eight-page “Holiday Playbooks” proclaiming, “This Is Our Season,” and directing occupants to OurSeason.com to take advantage of several offers, including free delivery of shipping boxes to their doors.

It also launched a USPS AR mobile app that uses augmented reality technology to scan a box in the piece to find out what size boxes they need. During the season, people will be able to use the app to point phones at blue collection mailboxes to elicit mailing tips and holiday displays.

The homepage of OurSeason.com presents six buttons for visitors to click to take advantage of these services and others, including scheduling package pickups at their home addresses and package tracking.

The direct mail piece also presents a cutoff list for customers to consult to ensure their parcels reach their destinations by December 24th: the 20th for First Class Mail and Priority Mail, and the 23rd for Priority Mail Express.

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