While three-quarters of online consumers belong to Internet-based loyalty programs, just 22 percent of them said this motivated them to make purchases, according to a study released last week by Jupiter Communications, New York. Of 1,200 consumers polled, 40 percent said easy returns made more of an impact on their buying decisions. Customer service and product selection were also more influential according to 37 percent of the respondents.
Related Posts
Google expert advises on hyphenated domain names
Renowned Google SEO specialist, John Mueller, recently addressed hyphenated domain names. A topic raised by a Reddit user…
Google prioritizes user-centric quality content
In an increasingly competitive online landscape, generating enlightening, reliable, and user-centric content has become essential. This content, known…
Unequal financial burdens amplify call for reform
Financial difficulties are not evenly distributed in society, with lower-income individuals often faced with higher economic burdens than…