Spiegel Catalog Inc., Yahoo Inc. and Internet service provider Spinway Inc. have launched Spiegel Free Web, a free Internet access service available to consumers in the United States.
Spiegel Free Web will be promoted online and in Spiegel catalogs. The cataloger hopes the initiative will improve customer loyalty, attract new customers and increase sales, according to John Irvin, president/CEO of The Spiegel Catalog Group, Downers Grove, IL.
