Some of Silicon Valley’s top CEOs will allow their media skills to be evaluated by members of the press for Trainer Communications’ Media Shark Tank Event.
What is the Event
The event, now in its third year, will be held on October 17 and will feature tech executives getting up in front of a panel of journalists who will then evaluate their press pitches, in the style of the popular reality show Shark Tank. The show has entrepreneurs and investors pitch their ideas and products to a panel of expert investors.
Similarly at this event, each CEO will get three minutes to deliver a pitch on their company, its story, goals and ideals and will then receive feedback from the journalist panel. This year, the judges include Peter Delevett from the San Jose Mercury News, Connie Guglielmo from Forbes, Scott McGrew from NBC-TV and Jon Swartz from USA Today.
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“Each year we’ve received enthusiastic feedback from the media and
participating CEOs, so we are raising the bar even higher for the event this
year,” said Trainer Communications CEO Susan Thomas. “Media SharkTank allows us to share our resources with upcoming and established Silicon Valley companies who wish to further their success with media.”
Cost of Event
Donations to participate in the event are $1,750 per company, which includes entry for one executive spokesperson and an executive guest. All donations will go towards supporting San Francisco Baykeeper, a non-profit environmental advocacy organization devoted to keeping the Bay area pollution free.
What Participants Said
“The best part of the experience overall really was the feedback,” said James Harvey, vice president and general manager of performance management at Taleo (Oracle), who participated in the event last year. “It is the opportunity to give your pitch to media analysts from multiple different angles, writing for different audiences, and receiving and understanding the feedback from the context of the audience they represent.”
