Shop At Home, Nashville, TN, earlier this month joined forces with the Major League Baseball Players Association to secure an electronic retail relationship for the sale of MLBPA merchandise and to launch a monthly baseball program on the shopping network.
Later this month Shop At Home will debut a monthly professional baseball program featuring MLBPA merchandise, exclusive product offerings, player guest appearances and online chats.
MLBPA vendors, including Upper Deck Authenticated and Fleer Trading Cards, will provide the merchandise for the show. All MLBPA merchandise also will be available at the Shop At Home collectibles Web site, at www.collectibles.com.
As part of this marketing agreement, Shop At Home also will feature merchandise associated with MLB's 2001 Big League Challenge, including home run contest baseballs, bats, jerseys, event footage and player interviews.
