Razorfish reorganization includes two office closures

As part of a major corporate reorganization, Microsoft-owned digital agency Razorfish has decided to close its two smallest offices: Boston and Ft. Lauderdale, FL.

“We are still working through the details for these locations, including how many employees will be relocating to other offices, how many will be working virtually, and how many will be working onsite with clients,” said Razorfish chief strategy officer Jeff Lanctot. “This will help us manage our fixed costs a bit better and also help us be more flexible in handling certain accounts.”

In addition, central region president David Friedman, who oversees Latin America, was named the first-ever US-wide president of the agency, and Colin Kinsella, the West region president, was named the agency’s first-ever chief innovation officer.

“[Friedman]’s appointment is consistent with how we’re operating as a more global firm,” added CEO Bob Lord. “[And] Colin will focus on making our work more innovative across Razorfish — Colin knows our business inside-out and has helped many clients take digital to the next level.”

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