Range Online Media, a Fort Worth, TX, interactive agency, bought ZenHits, a New York search engine optimization firm.
The purchase brings clients like Epson Corp., Homestore.com, Courtroom Television LLC and Toshiba America Inc. Terms of the deal were not disclosed. This adds to Range's portfolio, which includes accounts like Pier 1 Imports, Travelocity, CompUSA, Wyndham Resorts and Cole Haan.
ZenHits' addition strengthens Range's natural search optimization capabilities to better position its clients' Web sites on search engines for keywords.
Anthony Muller, president of ZenHits, becomes director of natural search operations at Range's new New York office.