Outpost.com, an online technology retailer based in Kent, CT, and Magma Group, a permission-based college marketing firm in Boston, said Friday they signed a marketing agreement.
The Magma Group agreed to use its grassroots marketing network of more than 6,000 student organizations to market the Outpost.com brand to college students nationwide.
The campaign will feature event marketing to take the Outpost.com name to spring break destinations like Cancun, Mexico; Negril, Jamaica; South Padre Island, TX; and Panama City, FL.
