OneSource Information Services, a Donnelley Group company of infoUSA, and Sales Performance International partnered to give sales executives better data to manage their territories.
Through the partnership announced yesterday, SPI integrated OneSource’s Business Browser with its Solution Selling methodology.
This lets sales professionals identify companies (by location, lines of business and size); learn about prospect accounts, their industries and key decision makers; analyze financial statistics about multiple companies; and track news about companies and their executives, as well as their competitors.
SPI clients include Microsoft, Hewlett-Packard, IBM, Pitney Bowes and StorageTek. SPI is based in Charlotte, NC. OneSource, Concord, MA, combines content from 2,500 information sources. Its customers include Bank One, Chubb, Citigroup, Deloitte & Touche, Sun Microsystems and SAS Institute.