NetGenesis, Cambridge, MA, a provider of customer intelligence to Internet-enables and Fortune 500 enterprises, yesterday said it will offer a new product that enables tight integration with applications from NetGenesis and Vignette, a supplier of e-business solutions for online businesses.
NetInstrument for Austin, TX-based Vignette links the online consumer behavioral data from NetAnalysis with personalized content from Vignette’s e-business platform enabling mangers to understand the impact of specific content to e-customers.
