NetCreations Inc. said yesterday it added MetaResponse Group, SalesMation.com, BuyerZone and several marketing companies to its PostMasterDirect.com reseller network.
NetCreations, a provider of 100 percent opt-in e-mail services, said the deals will expand its direct sales force by allowing Internet marketers to purchase lists from interactive agencies and banner advertising networks. List resellers will be able to access PostMasterDirect’s database of 12 million targeted e-mail addresses through a direct connection to the database via the reseller’s site.
The other marketing companies that were added are 10×10.com, Mediassociates, Harvey Business Services and SubmitExpress.com.
