NCR Corp., Dayton, OH, yesterday debuted NCR Privacy Protector, a suite of products and services geared to the data-warehousing sector and designed to improve business-to-consumer relationships by respecting privacy preferences.
The Privacy Protector augments NCR’s Teradata database with the NCR Privacy Administration Utility, NCR Consumer Access Module and NCR Privacy Logical Data Model.
The Privacy Administration Utility can be used to establish, review and change privacy rules and to audit the processing of personal consumer data.
The Consumer Access Module allows consumers to view and update personal information that is stored in a Teradata data warehouse via the Internet or other interfaces such as kiosks or ATMs.
The Privacy Logical Data Model defines data elements that must be added to the data warehouse and provides privacy controls, including privacy preference fields such as opt-in and opt-out.
The Privacy Protector also includes consulting services that are delivered by the NCR Privacy Center of Expertise to complement these products.
